Partner with executive director on strategic initiatives, fundraising strategy, board engagement, educational programming, membership, and organizational infrastructure. Direct development and maintenance of marketing plan. Oversee marketing and communications strategy across visual identity, brand voice, digital presence, web development, email campaigns, and social channels. Manage membership and donor relations including recruitment, retention, renewals, and stewardship. Represent organization at trade events.

Highlights:

• Drove double- and triple-digit revenue growth across every fundraising channel in 2026 through targeted digital and email campaigns and sponsor outreach strategy, including sponsorship revenue up 128%, raffle revenue up 167%, and total event revenue up 70% year-over-year, achieved while absorbing the loss of key operational staff and a reduced board.

• Grew sponsorship sales 29.5%, ticket sales 41.7%, and total attendance 33.3% year-over-year for the organization's annual Policy Summit through targeted sponsor prospecting and marketing campaigns.

• Increased virtual attendance for weekly community building events by 63% year-over-year.

Maintain active representation with syndication and stock photo agencies, licensing stock, editorial, and documentary photography to global media outlets. Manage end-to-end digital asset workflows, including metadata tagging, keyword optimization, and strict adherence to intellectual property and copyright regulations.

Highlights

• Recognized for best of concepts and still life.

Skillsets

Metadata and keywording

• Keyword and tag images using controlled vocabulary for stock search

• Write titles, descriptions, and captions to IPTC standards

• Embed IPTC/XMP metadata, including copyright, creator, and usage fields

• Apply conceptual, emotional, and demographic keywords alongside literal descriptors

• Use Lightroom keyword hierarchies and synonyms to speed batch tagging

• Research search trends to choose keywords that match how buyers look for images

Capture and lighting

• Shoot in RAW on professional DSLR and mirrorless systems

• Work with natural light, strobes, speedlights, and reflectors

• Set up studio, location, and mixed-light shoots

• Tether and cull on set for client review

Post-production

• Process and grade in Adobe Lightroom Classic and Photoshop

• Retouch skin, remove distractions, and clean up backgrounds

• Build and apply presets for consistent color across a collection

• Calibrate monitors and manage color profiles (sRGB, Adobe RGB)

• Batch edit and export for web, print, and agency specs

File and asset management

• Rate, flag, and select images for submission using agency curation criteria

• Name files consistently and keep a structured folder system

• Maintain redundant backups and long-term archives

• Deliver files through FTP, agency portals, and cloud platforms

• Resize, compress, and format files to each client's requirements

Licensing and compliance

• Collect and store model and property releases

• Track image usage, exclusivity windows, and license types

• Register copyright and monitor for unauthorized use

• Follow agency submission guidelines and content standards

Led a marketing, communications, and creative strategy firm, delivering brand strategy, visual identity, and marketing direction for a 130+ client portfolio. Produced end-to-end visual content including concept development, art direction, set styling, photography, video, retouching, and post production to support data-drive storytelling and marketing initiatives. 

Produced end-to-end visual storytelling for media and publication outlets including assignment development, documentary photography, photo essays, multimedia reporting, editing, and post production. Recognized for innovation in newly emerging market by Photo District News. Clients: Washington Post, Forbes, Leafly, Ember Magazine, Cannabis Now Magazine, HEMP Magazine, The Correspondent, Epic Ink Publishing, Quarto Group, Green Candy Press, Quick Trading Publishing, Centennial Books, and others.

Led product photography operations for a technology and software infrastructure company. Managed 40+ accounts statewide, delivering strategic visual content for digital platform integrations and multi-channel marketing campaigns. Managed production workflows, client coordination, and quality control to strengthen market position and consumer engagement.